Assessment 2: Feasibility/ Product Lifecycle Report

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You will have chosen project A or B. In small groups develop the concepts further.
Project A – The Big Idea Project – Business Plan
In groups, develop a business plan for a social enterprise/business based on one of the approved concepts from the previous assessment.
Following the Big Idea Project’s provided guide to building business plan be sure to include the following;
1. Executive Summary
2. The Idea
3. Key sustainability issues addressed at each stage of the product life cycle
4. The Market
5. Marketing Plan
6. SWOT Analysis
7. Management and Operations
8. Risks and Contingencies
Project B – North – Product Lifecycle Report
With one of the chosen product ideas from the previous assessment, you must analyse the life cycle of an existing example of this product. Following this, you must offer recommendations for re-developing the product based on sustainability
1. Choose one approved product from the previous assessment and identify an actual example of this product. For example, if the approved product was a screen printed pillow, you must identify an existing screen printed pillow to
2. Map the product’s life cycle.
3. Research key sustainability issues inherent at each stage of the product’s life cycle.
4. Redevelop the product, recommending alternative approaches/materials/etc that address the sustainability issues identified in the product’s existing life cycle. Map the garment’s new life cycle, highlighting its sustainability
For both Project A and B, your choice must be approved by your lecturer prior to commencement.
RMIT, Master of Fashion (Entrepreneurship) MC213
Sustainable Product Design & Development for Fashion & Textiles GRAP2564

Your Report is to be submitted through Turnitin on Blackboard as a Word
document or pdf.
WORTH: 30%
Assessment criteria:
• A/B – Clear written communication skills, justifying your findings and recommendations to a specialist and non-specialist audience
• A/B – Understanding of recent sustainability developments in the fashion and textiles sector and the ability to apply this knowledge
• A – Thorough investigation and critical analysis of key business issues relevant to report outline and concept viability
B – Technical investigation of a product life cycle and critical analysis of key sustainability issues at each stage
• A/B – The ability to critically investigate, analyse and apply complex ethical sustainability theories
• A/B – Strong research skills – Creative approach to sustainable product/service development. Clear analysis and synthesis of selected literature supporting your topic, incorporating paraphrasing, quoting and Harvard referencing.
Caveat*: 15-20% over the word limit acceptable.
This assessment addresses the following MC213 learning outcomes:
● Research and creatively solve problems, demonstrating expert judgment and ethical responsibility relating to your professional practice in fashion entrepreneurship
● Critically analyse, synthesise and reflect on complex theories and recent developments, both local and international, at a micro and macro level, to extend and challenge knowledge and practice in fashion entrepreneurship
● Investigate emergent global entrepreneurial issues and strategically respond to their impact in the fashion and textiles industry

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