1- Brief Introduction
2- Characteristics of the product/service from design perspective
3- How is design managed in the company?
– Is there an internal design department ?
– Is design services outsourced ?
– Where is the design department located?
– How design relate to its technological capacity and marketing?
4- Is design a strategic asset for the company ?
5- Based on your analysis, is this a design-driven company ?
Note : i want it to be all from the slides that i will upload or you can find it in the link below :
https://www.slideshare.net/luisenrique.espinosa/design-at-virgin-atlantic-airways